MarketingSherpa is a research institute specializing in tracking what works in all aspects of marketing.
What are the most valuable marketing skills? (with free resources to improve those skills)
June 9, 2021
June 7, 2021
May 24, 2021 — We’ve published many case studies about data analysis, marketing technologies, messaging methodologies, and A/B testing. But we still realize that sometimes you need to throw some fun, creative ideas into the mix to help customers understand your unique message.
May 19, 2021 — To inspire your search for what works with your brand, read on for examples from Codecademy, an energy shopping website, and a federal credit union.
Marketing 101: What is a business elevator pitch?
May 13, 2021 — Quick! You have just a few moments with that key decision maker you’ve been trying to get in front of – your company’s CEO, a potential client’s CMO, a hiring manager for a job you want, etc.
What do you do? This blog post provides a quick look at how to triumph during those few crucial moments.
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